Social Marketing: Virtual North America Workshop – June 3-5

This introductory workshop hosted by Community-Based Social Marketing is intended for those who design or fund programs to encourage environmental behaviors. Attendees will learn the five steps of community-based social marketing (selecting behaviors, identifying barriers, developing strategies, conducting pilots, and broad-scale implementation) and be exposed to numerous case studies illustrating its use. Held virtually over Zoom, the workshop consists of three four-hour sessions over three days. Save $50 when registering with the code 76183ddd.

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